Our team’s fearless leader, Cindy, is a graduate of Rutgers University and began her professional career as a financial and strategic analyst. In 2007, she decided to leave the corporate world behind to pursue her life-long passion for planning events. Small parties for friends and family turned into large events including weddings and corporate gatherings, and Effortless Events was quickly on the road to success. Her East Coast attitude and drive allowed her to excel as a lead event coordinator for a catering company—where she learned the nuts and bolts of the event industry. From how to cook in a hot cave to how many glasses per person are needed at a cocktail party, Cindy knows all that and more. Cindy’s industry knowledge, ever-growing list of contacts, and financial savvy allow her to work with clients to create events that exceed expectations but not budgets. Cindy is the mother of three terrific kids and Effortless Event’s company mascot, an adorable dog named Eli. When not working, Cindy spends her time traveling, reading magazines, and enjoying a fabulous glass of champagne.